Digital marketing differs significantly

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What tools do we use in digital marketing? What are the basic concepts used in digital marketing What is digital marketing? Digital marketing includes all activities aimed at advertising services or products online. The recipients of digital marketing are people using computers and mobile devices. Digital marketing not only functions as advertising but also builds relationships with current and future customers. Due to the wide scope of a digital marketing campaign, an entire team of experts is usually involved in its implementation. To be effective, tools and channels must be chosen for the selected target group.

As users’ use of mobile devices increases, more and more businesses are choosing digital advertising over C Level Contact List traditional TV advertising. Differences between Traditional Marketing and Digital Marketing Digital marketing is often integrated with traditional marketing to increase the effectiveness of marketing strategies. However,  from traditional marketing due to the mode of communication and impact on recipients, although both are obviously based on certain universal principles.



In digital marketing, the flow of information is unlimited and reaches the selected target group very quickly. Through digital marketing, companies build relationships with consumers with the goal of direct sales. When choosing standard marketing we must be aware that we will not be able to reach a selected group of recipients and in this case we will know less about the consumer. In traditional marketing, we cannot tailor the message to the recipient, and the cost is higher than in online marketing.