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When you want to add a new tag to your website (e.g. for Google Analytics, Plezi, Facebook), Google Tag Manager will automatically create the code for this and add it to your website. You no longer need a developer to manually modify the code of your website or know how to do this yourself. You can run a paid advertising campaign and be sure that the conversion tracking tag is installed correctly, letting you easily track results. You can test a digital marketing tool like Plezi and be sure that you are getting the right data.
Once you learn more about how Google Tag Manager works, you can use deutschland phone number it to do a lot of other things. Here are just a few examples: See what percentage of a video has been viewed. See how much of a blog post has been read. Track any action on your website and set it as a “conversion goal” in any tool Personalize the elements of a web page based on each visitor Enable cookies using a GDPR acceptance banner of your own design 3.

Why should you use Google Tag Manager? While it certainly doesn’t hurt that Google Tag Manager is free, the main advantage of using it is that it lets marketers add, delete, or modify tags for any tool on your website without being reliant on web developers to do this. And because Google Tag Manager is the most widely used tag management system available, most of the tools that you will want to add tags for will have tutorials available on how to do this, like our own at Plezi. that might have limited in-house technical support.
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