Companies are always filled with original themes

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Timely (Are you setting a time?) Set a deadline for achieving your goal. At the very least, if you follow the SMART goals mentioned above, you will avoid losing sight of your goals and wandering astray. If you are not clear about why, who you are communicating, and what you are communicating, you should consider whether you should start content marketing again, and if so, how you should do it before implementing it. Also check this article Explaining the three purposes and importance of content marketing (3) Prioritizing quantity over quality Companies that emphasize "quantity" rather than "quality" when producing content often end up distributing content that is a collection of secondary information. This is called a content farm.


By creating a content farm, you will be flooded with similar articles in the same industry and genre. This results in a situation where users are looking for the information they really want, only to encounter low-quality content that is available everywhere. Content production, which tends to Italy Email List be mass-produced at a low price, is an act that diminishes its value, and people fall into the trap of mass-producing content, whether it is cheap or bad. 06 Recently, a company was recruiting writers to write ``articles about content marketing'' for 800 yen each through crowdsourcing. Would you like to read articles about content marketing written for 800 yen each? At 800 yen per book, even at the level of an hourly part-time job, you have to write at least an hour to make it profitable. Content written by such amateurs to earn pocket money is being mass-produced.



The media that has become a content farm reproduces similar articles saying, ``I'm having a hard time attracting customers, so I want you to write articles that will make people read this article.'' Fortunately, corporate owned media does not need to be bound by the curse of PV like commercial media that relies on advertising revenue. All you have to do is focus on creating content that users want and find useful. If you are going to mass-produce cheap, low-quality content, there is no doubt that it is more profitable for users to produce less but high-quality content for the same budget. For example, if your budget is 500,000 yen, and you want to provide 500 low-quality articles collected from the web and randomly rewritten for 1,000 yen each, you can provide 10 high-quality articles for 50,000 yen each. Please create an original article.