Despite the bleak prospects for an Internet free from monopoly and surveillance this is not the first time centralization has taken over and it probably won t be the last The cycle of centralization and decentralization has been repeated for decades now Just as PCs decentralized computer ownership the Internet and the wealth of free online tools also ended Microsoft s supremacy over PCs Then the free Internet disappeared and was centralized by large.
Corporations We are once again looking for another round of Phone Number List decentralization to break the stranglehold that a powerful few have on the Internet Web is positioning itself as a way out of the mess we currently find ourselves in the one that will get us out of overregulation and give some control back to users A brave new world with tokenized direct deals What does all this mean for advertising First and foremost users are about to.
Gain full control over their data Web eliminates not only third party data but also first party data Advertisers face a zero parties future where users themselves define what information they want to share and with whom Secondly every structure that is based on blockchain ensures greater reliability and transparency in every transaction that can be made online The same goes for advertising The relationship between advertisers and publishers has been.
發表於 2023-12-2 19:10:16
